Digital marketing is a way of promoting the business offline and online platforms through digital channels like social media platforms, Emails, Bulk messages, search engine, TV Ads etc.
Digital marketing helps you to turn your business into a brand and promote it worldwide. It also helps to get more traffic on your websites.
Types of Digital marketing:
1. In-bound Digital marketing:
In-bound Digital marketing promote the business online through blogs, social media, videos, newsletters.
2. Out-bound Digital marketing:
out-bound Digital marketing promote the business offline through TV-Ads, Bulk messages, radio, sales flyers, telemarketing etc.
Difference between Inbound and Outbound marketing:-
Inbound marketing : Inbound marketing is a good approach to advertise your business online using various techniques such as SEO, SEM, SMO, SMM, PPC, Messenger Marketing, Classified posting, Content marketing, Affiliated marketing and email marketing.
Outbound marketing: Outbound marketing is approach to advertise your business offline using TV Ads, SMS, MMS, Digital Hoardings.
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